RETAIL MONETIZATION WEBINAR: TURNING IN-STORE TRAFFIC INTO AD DOLLARS
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In-store technology opens up opportunities for brick-and-mortar retailers to monetize stores, extracting maximum value by promoting compelling advertising on digital display networks. What’s required for physical to compete with e-commerce profits? This webinar will uncover the strategies and technologies that foster new revenue streams and increase brand monetization while simultaneously improving the in-store experience.
Our panel of retail monetization experts discuss:
What is in-store monetization, and why is it critical for brick-and-mortar success today?
What you’ll need to monetize your stores
Why brands value in-store media
How to create effective in-store media experiences
How to scale in-store content to “feed the beast”
The secrets behind a successful in store pilot/proof of concept
PRN panelists include:
Kevin Carbone, CEO
Jonathan Rosen, SVP, Content, Strategy, and Creative Services
Chuck Billups, SVP, Brand Advertising and Retail Partnerships
Katie Harless, SVP, Services and Operations